Jack Daniels not returning in 2010

WELCOME, N.C. (AP) - Richard Childress Racing says it is losing sponsor Jack Daniels at the end of the season.

Jack Daniels has been a primary sponsor with RCR since 2005 and spent this season with driver Casey Mears on the No. 07 Chevrolet.

Childress says a change in parent company Brown-Forman's spending priorities is behind the move.

Childress did not indicate what will happen with that program.