WLUK FOX 11 means business. Our business is leveraging FOX 11's considerable on-air viewing power and online engagement to stimulate bottom-line results for your business. Let us convert our loyal viewers and visitors to your loyal customers.
And we have the programming, online presence and personnel to make more business happen.
ON-AIR PROGRAMMING
FOX 11 airs more news in the Green Bay-Appleton market than any other television station. Good Day Wisconsin (Mondays-Fridays 5-9a) is the #1 morning news for the time period, featuring the popular morning team of Pete Petoniak, Amy Hanten, Rachel Manek and Angela Kelly. Good Day Wisconsin has now translated its weekday success to the weekend.
FOX 11 News at Five (Mondays-Fridays 5-6p) offers an hour of news – the most comprehensive in the viewing area. FOX 11 News at Nine is the only hourlong primetime news in the market – another signature FOX 11 newscast. FOX 11 is your news station for balanced news and severe weather coverage.
FOX 11 is committed to acquiring the very best in programming for viewers and advertisers. Programming like Rachael Ray and, new for Fall 2008, The Doctors and The Bonnie Hunt Show.
FOX 11 is the preeminent sports station in the market. NASCAR is second only to NFL in viewer popularity. Major League Baseball is recharging the younger viewer. And of course Packers Football remains a phenomenon (even within the NFL), attracting 90% of homes in the viewing area. FOX 11 carries all the excitement, together with the second NFC game Sundays during the football season. If you are looking for high quality sports, FOX 11 is unparalleled.
Sporting events are only the beginning. FOX 11 also produces and airs Inside the Huddle with Donald Driver and Locker Room Live, the only locally produced Packers Football post-game show. FOX 11's Packers Family Night is the highlight of the summer, attracting an audience in excess of 60,000. FOX 11 also syndicates Family Night across the state.
ONLINE
Fox11online.com is outpacing all growth expectations and is the perfect complement to your on-air advertising efforts. Fox11online.com is powered by Fox Interactive Media and has similar capability to sister sites like MySpace.com and AmericanIdol.com.
Other benefits to fox11online.com include:
-Clean layout and robust navigation that is easy-to-use
-Video-rich platform which allows for pre- and post-roll positions that will capture user attention
-Targeted advertiser space that commands attention either by Run-of-Site or by Section
-Guaranteed 1 million base impressions
FOX 11 will cross-promote fox11online.com on-air, insuring that viewers will keep our site top-of-mind for enhanced content and features.
FOX 11’s on-air and online will work together synergistically, but both media offer a different audience and a different value to your marketing campaign. Fox11online.com will offer your business an opportunity to capture response from a fast-growing, dynamic online audience.
We offer a variety of different ad spaces for you to choose from, including:
-Leader Board (728x90)
-Medium Rectangle (300x250)
-Letterbox (300x100)
-Video Pre-Roll (:10)
-Video Post-Roll (:30)
-Text Links
-Sponsors Logos (88x31)
-Tiles (120x90)
We also offer sponsorship opportunities that provide multidimensional value.
PERSONNEL
Our goal is superlative customer service and marketing partnerships.
FOX 11's account managers are provided an array of marketing, research and creative resources. FOX 11’s new media director and sales managers are charged with maximizing the effectiveness of your on-air and online marketing. We are willing and available to help you succeed.
To take advantage of FOX 11's powerful opportunities to reach new and existing clientele with a message that means business, contact:
Tori Grant-Welhouse
General Sales Manager
tori.grant-welhouse@wluk.com
Tel. 920 490 1440
